When it comes to underperforming forwards, Chelsea are pretty much world experts. Since 2011 they have signed Fernando Torres, Alvaro Morata, Romelu Lukaku, Gonzalo Higuain, Alexandre Pato, Radamel Falcao, Timo Werner, Kai Havertz, Christian Pulisic and Hakim Ziyech, none of which have been value for money.
The most recent purchase is Raheem Sterling.His start at Chelsea, four goals and an assist in a struggling team, comes as no surprise given his previous league acumen. It's an example that sticks out because of the in-league move. Other than Torres - and to some extent Lukaku, though he was brought from Italy - nobody had played in England for more than one season before Chelsea splashed the cash. Having sold Werner for a cut-price back to RB Leipzig this summer, where he has scored four goals with three assists so far in nine appearances in all competitions, Chelsea cut ties with a failed big money move that people thought would transform the attack.
Now, this summer it was Liverpool who spent big on a forward. After making the shrewd signing of Luis Diaz in January it is the first major move for the Reds up front since Mohammed Salah and Sadio Mane. Moving ahead of Manchester United to sign Uruguay forward Darwin Nunez was a big coup for Jurgen Klopp, but early criticism of his striker has seen similar comparisons come up again.